Client: Internal / Astound Business Solutions
Campaign: Your Business is Our Business (2025)
Agencies: Love & War, Boathouse, Mighty Media Partners
Creatives: Katie Waxtel - Designer (L&W) / Pat Santangelo - SVP Brand Management (Boathouse)
We refreshed our brand in 2024. Doing so, we then redesigned and redeveloped our entire website, updated all of our sales collateral and event materials, and then worked on a new brand campaign we kicked off in March of 2025.
The campaign consists of Connected TV (CTV) spots, digital ads, and audio. We’re targeting decision makers and influencers in the Enterprise audience and business owners for SMB.
Once we get them, I’ll add stats below and how much this campaign is helping drive web visits and sales.
We kept the logo, but simplified it to black or white, and we created this new gradient.
TV Commercials
Your Business is Our Business
Keep Your Business Connected